Capturing Content To Promote Your Dry Cleaning Services
We know running a dry cleaning business keeps you busy and let’s be honest, stopping to take a photo isn’t always top priority. However, here’s the thing: the everyday work you and your team do is exactly what your customers (and future customers) want to see.
Whether it’s restoring a leather jacket, removing a tough stain, or greeting someone at the front counter with a smile, these small moments help tell the story of your business and they make great content to promote your services online.
Not sure where to start? We’ve put together some quick, easy photo ideas you can capture right from your phone. No fancy camera required, just real moments that reflect the quality and care you bring every day.
Here are some super simple photo ideas you can start capturing today:
1. Before-and-After Magic
• Got a great suede or leather restoration job? Snap a before-and-after photo to show the transformation.
• Capture a photo of a freshly restored handbag, jacket, or pair of shoes to show off your specialty services.
2. Tailoring & Alterations in Action
• Take a shot of a team member hemming a pair of pants or pinning a dress.
• Show off a finished alteration next to the customer’s original request note for a nice touch of personalization.
3. Wrinkle-Free Wins
• Show off a beautifully pressed shirt or dress—bonus if you show the “before” wrinkles!
• Capture a rack of freshly pressed garments to highlight how polished and presentation-ready your services are.
4. Behind the Scenes
• Give customers a peek into the store, whether it’s pressing, sorting, or packaging.
• Take a quick photo of your eco-friendly products or the GreenEarth Cleaning process to show the sustainable side of your operations.
5. Meet the Owner / Staff Spotlight
• Snap a photo of the owner (yes, that means you!) with a warm smile in front of the counter.
• Feature a short Q&A photo board: “What’s your favorite part of working here?” with a picture of your staff member.
6. Celebrate the Wins
• Did you recently win an award or get featured in the news? Snap a photo of the plaque or article!
• Post a photo of a happy customer (with permission) holding their freshly cleaned outfit to share a real success story.
Next time you’re walking through the shop, take 30 seconds to grab a photo or two and send them our way. A few quick pics from your daily routine can help us tell your story and make your business shine online. Get in contact with GreenEarth Marketing today, we’re always happy to guide you!
Author: Ayanna Russell