Jeeves of Belgravia opens in Alderley Edge »
Jeeves of Belgravia will open on London Road, Alderley Edge
The Prince of Wales’ favourite valet service is to open a branch in Alderley Edge, its first UK site outside of London.
Jeeves of Belgravia, which offers dry cleaning, repairs and alterations, will open its doors in London Road on Saturday.
Managing director Ray Lambert said: “What started out as a small firm operating near Buckingham Palace in 1969 has grown into a global operation and this is a major milestone in the company’s history.
“We have thought long and hard about our first expansion outside of London and kept coming back to Alderley Edge.
“The village is full of history and tradition, similar to ourselves, and is one of the most popular and fashionable places in Britain.
“Alderley Edge was the natural choice for us and we look forward to meeting and servicing the discerning clientèle that resides here via our branch or free home collection and delivery service.”
The store is Jeeves’ 12th in the UK, while it also has 26 international outlets including New York, Hong Kong, Kuala Lumpur and Istanbul.
More openings are planned for Kuwait, Manila, Shanghai and Singapore later this year.